Author Archives: David DeFord

Settling for Less than We Want

The Grocery Bag Analogy Have you noticed how a plastic grocery bag flies by the side of the road? The wind from passing cars tosses it into the air according to the direction the car is traveling. The bag has … Continue reading

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Goal Friends Challenge – Season Two

I Dare You I dare you to stay motivated and focused on your goals for four months. In fact, I’ll help. Discover the power of sharing your strivings with friends who support and assist you. The challenge will begin April … Continue reading

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Prayer

I believe in prayer. I have practiced it for most of my life. In prayer there is great power. As we sincerely voice our desires to our Heavenly Father, we receive power beyond our own abilities. Through prayer, we can … Continue reading

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The Notre Dame Center Who Could

David Casstevens of the Dallas Morning News tells a story about Frank Szymanski, a Notre Dame center in the 1940s, who had been called as a witness in a civil suit in South Bend. “Are you on the Notre Dame … Continue reading

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Dream Big and Dare to Fail

Let me introduce a man who lived by the motto, “dream big and dare to fail.” Norman Vaughan recently died a few days after his 100th birthday. Vaughan served as dog handler and driver in Admiral Richard Byrd’s expedition to … Continue reading

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Goal Friends Challenge

Live by this creed and you will improve every area of your life. Discover the power of sharing your strivings with friends who support and assist you. We do really well with our goals in the first week, but we … Continue reading

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Winners’ Creed

I need your help. I’m building a “Winners’ Creed” and would love for you to help me construct it. Here’s what I have so far: Most people let their employers control their jobs; winners own their careers. Most people wish … Continue reading

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Making a Wish or Taking Action

Most people wish and wait; winners act and achieve.

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What Customers Remember

No one remembers good customer service. They do remember bad service; they especially remember excellent service. It usually just takes a little thought and a few small actions to turn the good into the excellent.  

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Some Audience Comments

Edmonton, Alberta David made for a very good two days of easy, fun, and interesting learning. Lisa Des Moines, Iowa I expected dull and drab. I was “Wow’ed” with the information. It was wonderful! Loni Omaha, Nebraska Had great tips! … Continue reading

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